Friday, September 4, 2020

Beyond The Human Essay

Nature is kind. It might approve one misstep of the person. It might suit him in his one more imprudence. Be that as it may, when the individuals proceed with the purposeful, noxious and deliberate negative exercises to devastate Nature, Nature will hit back with huge power, for it needs to recover its unique, regular ‘health. ‘ Man isn't the animal of Nature. Or maybe he is the result of the heavenly imaginative power that continues the world. This epic by Atwood is inauspicious and discouraging and the substance in that, if it somehow managed to turn out to be valid, don't forecast well for the prosperity of humankind. This book can be arranged as Science Fiction or theoretical fiction, yet as one experiences the substance, it peruses like expectations that will materialize. There is a strategy in the innovative portrayals which arrive at the fringes or truth. Toward the finish of every part, the peruser is constrained to gesture his head and state indeed, this can occur! How at that point to make this Planet Earth paradise like? The appropriate response is straightforward and direct. Eyes brimming with comprehension, heart loaded with adoration and profound regard for the laws of Nature and the existence that declines conflictsâ€enough, these by themselves are sufficient! Two primary topics overwhelm the book, Oryx and Crake. The tale identifies with the far off future, the worldwide admonition has incurred significant damage, it has made numerous progressions to the topography of Earth, that the seaside urban areas don't exist, and the name of New York is New York. Umbrellas won’t do to go outside in the sun; one welcomes unavoidable passing. The wealthier territories of the world despite everything rule, all around ensured under spots referred to as mixes and regions known as The Pleebands despite everything exist. Individuals carry on with the typical life here, and get Nature and its magnificence better. They know the genuine worth of God’s endowments to humankind. The plot of the book has three focal characters. The storyteller, Snowman, some time ago known as Jimmy, is the main enduring person on this Planet Earth. The miserable start of the novel depicts this at death's door Snowman, resting in a tree. Food is hard to find; the sun is sweltering to such an extent that the Snowman has rankles on his body. The hereditarily designed creatures wolvogs and the pigoos that have figured out how to escape are currently wandering the grounds, with no people to control them. At this stage, Atwood causes the peruser to consider, concerning what a tragic pass mankind has shown up and the obligation lays decisively on the shoulders of the chiefs who drove humankind. The job of the researchers gets suspect here. Almost certainly, they comply with the sets of the legislators and do investigate on weapons of to an ever increasing extent and annihilation. When addressed, their answer is that they have no duty regarding its utilization. Atwood gives the basic counsel to the individuals who administer the issues of humankind that if legitimate survey isn't made in time, even the frantic cures won't have the option to turn away the expected edgy circumstances. The significant inquiry isn't who is dependable however what will befall the Planet Earth, when such irreversible terrible circumstances defy humanityâ€in this specific story, the humankind itself is wiped out so who is there to recount to the story and furthermore tune in to the story! To what a cataclysmic circumstance this distraught fever for ceaseless examination has brought mankind, the alleged crown of creation! How the individuals can't have the foggiest idea about the genuine wellspring of bliss? Genuine satisfaction isn't in understanding an ever increasing number of books, making inventive materialistic articles. The results of brain related reasoning can never be the changeless wellspring of bliss. To accomplish the condition of euphoria, an individual needs to cross the boundary of brain, rather rise above it. Presently the main enduring individual the Snowman, has the additional duty of caring for a gathering of humanoid animals named the Crackers. His closest companion Crake concocted them and made such class of individuals. They should be perfect individuals. In the event that solitary the person who made such individual were to know the specific idea of perfect people! Crakers are abnormal animals, without any feelings, no wants, and no sex drive. They simply reproduce, as matter of reflex activity. They are with no inspiration. The idea of war isn't known to these animals, and this viewpoint is by all accounts the main valid statement about them. Being exacting veggie lovers, they have no craving for meat. They are straightforward individuals, yet the significance of their straightforwardness isn't agreeable to human explanation. The inquiry is, the reason for these Crakers were made by any stretch of the imagination? A significant end is the psyche less rage for research must stop. Instructions to stop it and where to stop it, ought to be the worry of the initiative of the mankind. A famous dissent to end the unfortunate and undesirable development of examination that influences the human life must be on the head of the plan. This part of exploration can be shown with a model. An over the counter prescription for diabetes claimsâ€the remedy for diabetes is ensured with this medication. In any case, the reactions revealed are, hypertension, night-visual deficiency, hair fall, palpitation of the heart, with conceivable coronary episode, hypertension, rankles and so on. Further exploration is in progress with regards to how to keep away from these reactions. Is it not judicious to claim the first malady, rather than stretching out a cheerful greeting to such a significant number of reactions? Thus, this much about the universe of exploration identified with the clinical world. Along these lines, the significant inquiry is the reason the world finished and for what reason should it have finished in this manner. Because of the indiscretions of the miniscule of minority of people, the lion's share needed to confront a definitive disasterâ€total termination! â€Atwood clarifies this perspective convincingly and shows her profound worry for the genuine satisfaction of people, which is an achievable reality given right sort of endeavors are made. End: One must peruse this book; one must re-peruse and contemplate over the substance. The focuses referenced in the book are consistent and the ends are alarming. Simply recall the nuclear impacts done over Hiroshima and Nagasaki. That was the point at which the examination on nuclear weapons was still in its early stages. Consider the possibility that some distraught political authority should start setting off the press catches of these quiet evil spirits. There won’t be a Snowman to gather the remains of mankind maybe! Does the humankind merit this? Maybe not! It is safe to say that we are making a move and thinking firmly to turn away such a circumstance? Maybe not! At that point who is to be faulted? Maybe ourselves! The science-network, particularly the bio-building division, is reprimanded by Atwood and her profound doubts about the fever of ceaseless exploration are completely right. In this way, the researchers! â€you may cross the moon and beat the stars; yet test and exploration you should the riddles of a cheerful human heart! ************************** References Cited: Atwood, Margaret (Author) Book: Oryx and Crake. Soft cover: 376 pages Publisher: Anchor (March 30, 2004) Language: English ISBN-10: 0385721676 ISBN-13: 978-0385721677

Sunday, August 23, 2020

Creditor Right System of Company Law Coursework

3 Steps to Acing Your Upcoming Group Interview You’ve been approached in for a board meet. Perhaps you’re threatened. Perhaps frightened. Possibly you’re not even sure you comprehend what that really involves. Whatever your degree of fear, here are three simple strides to traversing your board meet tranquilly and in one piece. Stage 1: BEFOREYou reserve the privilege to ask who will be on your board. Do this. At that point inquire about each board part as well as could be expected. You’ll have the option to make sense of a considerable amount and get ready better for what each may be generally quick to ask you. What does this specific gathering of individuals educate you regarding what the organization is attempting to assess?You can likewise ask to what extent (generally) the meeting should last. This will give you a nice sentiment for what amount to and fro conversation will be conceivable, how much space you’ll be given to pose inquiries, to what extent your answers can be, etc.Step 2: DURING Treat every individual on the board like an individual not simply one more anonymous face. This isn't an indifferent divider asking you inquiries. Every questioner on your board is another chance to make a human association and persuade that a lot more individuals in the organization what an extraordinary fit you would be.Be sure to observe everybody’s name as they are presented. Record every one if that causes you recall. When responding to questions, talk straightforwardly to the person who asked, yet then attempt to widen your answer out to cause the remainder of the board to feel remembered for the discussion.Step 3: AFTERYou’ve took in their names and put forth an attempt to interface with each board part presently thank every single one of them earnestly withâ solid eye to eye connection and a quality handshake. From that point forward, it’s the typical post-meet follow-up methodology. Be that as it may, recall that you have to keep in touch with one card to say thanks for each board part. It appears to be a torment, however it’s these little contacts that will help set you apart.The board talk with: 6 hints for previously, during, and after

Saturday, August 22, 2020

Use of Reflexivity in Ethnographic Research :: Anthropology Culture Ethnography Papers

Utilization of Reflexivity in Ethnographic Research Works Cited Missing The utilization of reflexivity in ethnographic research and composing is utilized to demand that the anthropologist has deliberately and thoroughly uncovered their system and their self as the instrument of information assortment and age. Reflexivity can assume an assortment of jobs in ethnographic compositions as saw in progress of Renato Rosaldo, Dorinne Kondo, and Ruth Behar. These three anthropologists all utilization reflexivity in various manners to pass on their discoveries and sentiments. The three works, be that as it may, likewise call attention to the favorable circumstances and the restrictions of ethnographic reflexivity. Renato Rosaldo in his article â€Å"Grief and a Headhunters Rage† utilizes ethnographic reflexivity to show how in the start of his hands on work he â€Å"was not yet in a situation to appreciate the power of outrage conceivable in bereavement† (Rosaldo, 7) and that it wasn’t until fourteen years after the fact when he encountered the loss of his significant other that he could fathom what the Ilongots had educated him concerning despondency, rage, and scouting. Rosaldo then composes â€Å"I started to understand the power of what Ilongots had been educating me concerning their misfortunes through my own misfortune, and not through any orderly groundwork for field research† (Rosaldo, 8). Renato Rosaldo’s own encounters had helped him to comprehend and feel for the Ilongots, who fourteen years sooner, he couldn't comprehend that the Ilongot’s explanation that â€Å"Rage, conceived of despondency, actuates him to murder his kindred human being s.† (Rosaldo, 1)Rosaldo’s compositions call attention to that having comparative encounters permits the anthropologist to comprehend and identify with the individuals they are contemplating. This appreciation for the anthropologist’s sake takes into account simpler openness and interpretation to the overall population. Common encounters, be that as it may, take into consideration more inclinations and translations to saturate the anthropologist’s composing. Almost certainly, the anthropologist will utilize their own encounters and translations when composing on the way of life. Renato Rosaldo addresses this issue when he composes, â€Å"by conjuring individual experience as an explanatory class one dangers simple dismissal† (Rosaldo, 11). In the article â€Å"Dissolution and Reconstitution of Self: Implications for Anthropological Epistemology†, Dorinne Kondo utilizes ethnographic reflexivity to talk about her exploration in Japan, being a Japanese-American, and the desires for being Japanese. Dorinne Kondo was torn between the American culture she was acclimated with and the Japanese culture she was contemplating and attempted to connect with.

Friday, August 21, 2020

Using the Spanish Preposition Durante

Utilizing the Spanish Preposition Durante The Spanish relational word durante has generally a similar importance as the English during and is therefore utilized in showing what occurs in lengths of time. Be that as it may, it isn't utilized in the very same route as its English identical, and it is frequently better interpreted by the relational word for as opposed to by during. Durante is utilized most comparatively to during when it takes a particular article: Durante febrero, las condiciones de sequã ­a empeoraron. During February, dry spell conditions got worse.El nivel del deface ha subido entre 10 y 20 cm durante el siglo XX. The ocean level rose somewhere in the range of 10 and 20 centimeters during the twentieth century.Se recomienda la utilizaciã ³n de gafas del sol durante el tiempo del tratamiento. The utilization of shades is suggested during the hour of treatment. In contrast to the English word, durante is uninhibitedly utilized with plural timeframes: Durante aã ±os ha ocupado la atenciã ³n de nuestros medios de noticias. For quite a long time it has had the consideration of our news media.Mantenerse en esta posiciã ³n durante cuatro segundos. Remain in this situation for four seconds.Durante muchos siglos los antisemitas odiaban la religiã ³n de los judã ­os. For a long time, enemies of Semites abhorred the Jewish religion. When talking about past occasions, the preterite dynamic action word structure (the dynamic structure utilizing the preterite of estar) is utilized to demonstrate that something occurred during the whole timeframe. In this manner Estuve estudiando durante los tres meses would be utilized to state, I read for the full three months. However, Estudiã © durante los tres meses would mean just that I learned sooner or later during the three months.

1920’s USA Sources Coursework Essay

(1.) In source A, we see a drawing of ‘Uncle Sam’, the image of America, taking a gander at an image of life in the USA from years prior. I feel that the visual artist is attempting to show how American life during the 1920s (when the animation was drawn) is such a great amount of various to American life in prior years which is appeared in the image on the divider. We can see that numerous characters that speak to various parts of 1920’s life in the USA encompass ‘Uncle Sam’. For instance, there are three ladies with the words ‘Scandal’, ‘Materialism’ or ‘Divorce’ composed on their dresses, and the words ‘Easy money’ in the smoke of Sam’s stogie. The word embarrassment alludes to the administration of Warren G. Harding, when numerous occurrences of debasement happened. For instance, Harding’s dear companion, Charles Forbes, was believed to be liable for the dubious vanishing of $200 million from the Veteran’s Bureau account, of which he was the chief. During Harding’s term in office, this instance of glaring extortion (and others) was obscure to the overall population. Be that as it may, when Source A was attracted 1925, Calvin Coolidge had become president and these outrages were revealed to the general population. The word realism alludes to people’s changing demeanor towards their own riches, for the most part because of the monetary blast. After the First World War, the USA had picked up status as the most extravagant country on the planet. This was on the grounds that it had not experienced truly or monetarily the war, in contrast to its European partners. Indeed, America was accepting immense measures of cash through re-installments from nations they had offered advances to during the contention. Additionally, America’s governmental issues assisted with molding the way that individuals earned and went through their cash. With the Republicans in power, the country figured out how to practice the arrangement of ‘laissez-faire’, which actually deciphered methods ‘let it be’. At the end of the day, individuals had the option to develop their own organizations uninhibitedly, safe in the information that the administration would not meddle excessively or set up high charges. In established truth, charges were diminished to urge Americans to spend their wages on extravagance products, for example, coolers or vehicles. High taxes on traded merchandise from abroad implied individuals were bound to purchase items made in America, in this manner boosting the country’s enterprises. Individuals started to mind increasingly more about their own riches, and found that they had more cash readily available. This connects to the words pain free income, which alludes to the Stock market. With more cash in their pockets, Americans were consistently watching out for manners by which they could contribute it and even increment it. The Stock Exchange and property advertise gave the ideal outlet to this. Not exclusively did proficient stockbrokers profit from trading stocks, yet in addition the typical working open, who discovered they could make ‘easy money’, as it says in the animation, by essentially purchasing stocks. Be that as it may, the individuals who did this were not faithful to the organization they got them from, as they typically sold them when the prise had risen. Another enormous change that happened in this time was the job of ladies in the public arena. The way that the ladies in the animation are flappers, shows how by 1925, ladies were starting to get autonomous and frank. They smoked, swore out in the open, and even rode bikes. The lady with the word separate on her dress underlines this point too. During the 1920s, the separation rate rose as ladies experienced their own lives without relying upon men for help. Anyway, what was the cartoonist’s message? Actually I feel that he/she was attempting to show how much the USA had transformed from the occasions when â€Å"pioneers lived straightforward lives in log cabins†. The way that ‘Uncle Sam’ is looking at the image and saying, â€Å"Ah, those were the days† is indicating that, essentially, America longs for the way that life used to be before everything turned out to be so materialistic and cash orientated, despite the fact that he himself is sitting in the ‘seat of luxury’. (2.) In source B, we see a photo of two Negroes dangled from a tree while being encircled and viewed by a horde of white individuals. Source C is a concentrate from a paper, which portrays in detail the lynching of another Negro in a different occurrence. These two sources are comparative here and there and diverse in others. There are various ways that we can see this. Right off the bat, the two sources show a comparable response from the group to the real lynching. B shows the group gazing toward the bodies excitedly, and even one man highlighting them as though to show to the camera something he is pleased with. There doesn't have all the earmarks of being anybody looking troubled or steamed at the occurrence, with most ‘spectators’ looking upbeat and satisfied. The two sources demonstrate the group to be various (clearly inside a similar ethnic gathering), with individuals all things considered and both genders. Source C likewise portrays the crowd’s response as being cheerful at the Negro’s destiny. Truth be told, the group appeared to be significantly more excited in the second source than in the first, â€Å"†¦. held hands and moved around while the Negro was burned†. In any case, the two sources demonstrate the various groups to be in endorsement of the lynchings. Be that as it may, one contrast between the two sources is who really dedicated the lynching for each situation. In B, we can just observe what has all the earmarks of being typical, white cillivians in the group. There doesn't appear to be any individuals from the Ku Klux Klan in their standard white ‘uniform’. Accordingly, autonomous biased people could have basically done the hanging in the principal source, in a practically unconstrained design. In examination, Source C appears to have been an increasingly arranged occasion, sorted out by the Ku Klux Klan. The way that the concentrate says that there was in excess of 500 individuals present and that individuals were going from different urban areas via vehicle just to see the lynching gives us the feeling that it was exceptionally advertised inside the ‘racist community’. We can not tell the specific number of individuals at the hanging in source B, however we can accept that it was most likely not the s ame number of as in the subsequent source. Another contrast between the two sources is that, clearly, one is a photo and one is a paper separate. If I somehow managed to pick, I would likely say that a photo (source B) gives a more precise impression of an occasion than a record (source C) of someone who was essentially present at that point. This is on the grounds that a photo is taken at that point and can not be changed. Regardless of whether the picture taker was supremacist doesn't have any effect on the grounds that, by and large, the camera doesn't lie and isn't one-sided, contingent upon the unique situation. Be that as it may, the paper extricate was composed after the occasion and is in this manner less exact, in light of the fact that the author could have overlooked significant subtleties or even composed the record in an uncalled for or one-sided way. (3.) Source F is a photo indicating a horde of individuals showing for the benefit of Nicola Sacco and Bartolomeo Vanzetti, taken in April 1927. How valuable would it be for a history specialist who was considering the instance of the two detained foreigners? We can find in the photo that there is a serious enormous horde of individuals, which gives the feeling that most of Americans bolstered Sacco and Vanzetti. In any case, that isn't carefully evident. Despite the fact that the two blamed men had numerous supporters who challenged their looming execution, most ordinary American individuals concurred with it. This was basically because of the American public’s dread of Communists or ‘Reds’ as they were ordinarily called. Since the Russian Revolution in 1917, individuals had begun to accept that socialism was spreading and would in the long run arrive at the USA. This caused the quantity of settlers brought to America to be constrained, and any that came were oppressed. This is by all accounts case with Sacco and Vanzetti. Looking back, apparently the two men were utilized as †scape-goats’ for a wrongdoing they perhaps didn't submit. Being Italian settlers made them an obvious objective, and it was impossible that the American open would accept their assertion against the American legitimate framework and police. In any case, is this appeared in the photo? Without foundation information regarding the matter, it is difficult to tell by the photo whether a great many people were steady of Sacco and Vanzetti or not. The photo is very deceptive, as it appears as if most of the American open was their ally, which was not the situation. In spite of the fact that I can not tell without a doubt, I accept that the individuals in the photo are different migrants, who were commonly the main individuals that bolstered the two men. This was on the grounds that most migrants felt that the victimization Sacco and Vanzetti could without much of a stretch transpire one day later. Be that as it may, this isn't really obvious from the photo. Notwithstanding, it could be helpful to a student of history for instance of the minority that supported them. (4.) I don't accept that the animation in Source E is exceptionally helpful by any means. This is for various reasons. Right off the bat, Nazis delivered the animation. This implies it is one-sided against the USA, and would along these lines not give a reasonable or precise perspective on American life. Regardless of whether a few parts of the animation were valid, they would without a doubt be utilized in a deceptive manner. This is the reason purposeful publicity can never be utilized as an exact impression of something. Also, as the animation was made during the Second World War, it is proposed to show what American life resembled during this time (1939-1945). So in this manner it doesn't show what life resembled during the 1920s. Additionally, a large number of the instances of American life utilized are freely obvious yet are utilized erroneously. For instance, the ‘body’ (which is as far as anyone knows intended to speak to

Saturday, July 11, 2020

How to Writea Diagnostic Essay

How to Writea Diagnostic EssayWhen it comes to writing an essay, you want your diagnostic essay to be informative and accurate. It can get challenging if you are not familiar with the proper way to structure and format your essay. To help you along in this process, here are a few tips on how to properly structure and format your diagnostic essay.Structure your diagnostic essay by using key facts. A diagnostic essay should consist of key facts, facts that are relevant to the topic, and facts that are up-to-date. Key facts should be facts that you learned in school or while doing research for the essay. When you are preparing your diagnostic essay, you should include facts that are related to the topic of the essay, and also up-to-date facts.Facts must be organized. The format of your diagnostic essay should be organized in such a way that your key facts are presented in the correct order, without jumping around and creating a disorganized layout.Make sure you use only proper language. One of the biggest mistakes people make when they write diagnostic essays is using incorrect or misleading language, which makes the essay difficult to read and understand.Make sure that you write in the present tense. In order to avoid confusing the reader, you should always include present tense verbs when describing events or referring to things that are current.Be creative with your descriptive sentences. Write descriptive sentences that describe the words that you found interesting.When you are preparing a diagnostic essay, remember that you need to be creative and interesting in order to make it interesting and informative. Since there are many pitfalls you can fall into in this process, make sure that you are aware of all of them so that you are aware of what you can do to avoid making these mistakes.

Wednesday, June 24, 2020

A Salute to an Ivy League Coach

A Salute to an Ivy League Coach August 31 Dartmouth head football coach Buddy Teevens  has defied the status quo of college football. And hes changing the game. Ivy Coach salutes Coach Teevens for his pioneering  efforts. Yes, we showed a lot of love yesterday for the Big Green in our post about Dartmouths football team, which finished second in the 2015 Ivy League Football Preseason Media Poll but we suspect will topple Harvard to claim the 2015 Ivy League crown. But were not done just yet. Because a piece on NPR brilliantly titled Dartmouth Footballs Brilliant Dummies is worthy of discussion on our blog. And it is worthy of a salute, both to the institution that is choosing to defy the status quo of college football, to the pioneering coach who has dared do what no other Division I college or professional coach we can think of is currently doing, and to two brilliant Dartmouth engineering students. If you have a pulse, you likely know that football has a concussion problem. Too many players suffer from concussions and many of the symptoms of these concussions dont present until years later. Too many former football players have committed suicide, like Junior Seau, likely as a result of traumatic injuries to the brain. Dartmouth College too has not been untouched by this sad reality, with a former Big Green football player committing suicide, as brought to the worlds attention by The New York Times.  Too many former football players have suffered and continue to suffer from ALS. Too many former football players are suffering from a variety of maladies. And its high time this ends. But actions speak louder than words. And Dartmouth head football coach Buddy Teevens is speaking softly with one very big stick. As articulated in the NPR piece by Laura Wagner, Wearing a green Dartmouth College jersey, the newest player on the schools football team readies for action during a preseason practice. The whistle blows, he makes his move and then is thrown to the ground by a teammates crushing tackle. This happens again and again and again, but every time, the new player pops right back up, completely unhurt.  This player is an MVP — a Mobile Virtual Player, that is. Developed by students at Dartmouths Thayer School of Engineering, the new robotic dummies were designed to allow players to practice tackling without injuring one another in the process. Its very realistic, Dartmouth football head coach Buddy Teevens told NPR.  He said the 5-foot-11-inch, 200-plus-pound MVP can weave, cut, stop and start — even run a respectable 4.8-second 40-yard-dash.  But, Teevens said, the true value is in the reduction of injuries.' The NPR piece goes on, Even before Dartmouth football began using the MVPs on Wednesday, the New Hampshire school was unique in its approach to tackling during practice — because it didnt. Starting five years ago, Teevens decided to completely do away with tackles in practice, citing athlete-on-athlete collisions as a main cause of concussive injuries. Instead, he opted for drills with bags, sleds and stationary dummies. To my knowledge, no one else does it at the Division I level, Teevens said about his no-tackling protocol, acknowledging that his players were initially skeptical. It was not received well to be honest with you because [tackling] is sort of fundamental, but I was committed to it.' Amen, Coach Teevens! We salute Coach Teevens, these two extraordinary  young and inventive Dartmouth engineers, and Dartmouth College for pioneering the use of this incredible Mobile Virtual Player. We salute Coach Teevens for daring to forbid tackling in practices. So many players get hurt in practice and with the Mobile Virtual Player, this is going to stop this trend in its tracks.  And when recruits criticize Coach Teevens policy and choose to attend another school because of it, we salute Coach Teevens for standing his ground. Coach Teevens is on the right side of history and his practices (literally) represent the future of football. Oh, and to those skeptical potential football recruits, good riddance. Dartmouth has a chance to win this years Ivy League title. With this policy firmly in place. If these recruits dont like it, too bad for them.

Wednesday, May 20, 2020

My Experience As A New College Student Essay - 1455 Words

As I wrap up my first semester of my freshman year of college, I begin to think back on my very new experience as a new college student. Between living in a dorm versus my comfortable home and the sudden increase in independence, college life was a brand new experience entirely. To me, it was almost like living a totally new life. However, I have always considered myself versatile and adaptable, so the transition to dorm life was not as stressful for me as it may have been to my peers, which allowed me to focus much more easily on my studies. Looking back on ENG 202, I now know that while I am versatile in taking on different literary theories and remaining consistent, my time management leaves much to be desired. I chose the English major itself due to my passion for languages, as well as my aspiration to teach English as a foreign language. My focus on linguistics, however, results in an attitude of â€Å"I just have to get through these requirements and then I can get to the meat of what I’m interested in† towards most English major requirements. So, when I signed up for ENG 202, I did not even look up the course description on the website. â€Å"Introduction to English Studies† was pretty self-explanatory, to me. I thought the course would simply be an overarching look at the devices of the English subject, such as grammar and literary analysis. I did not even know there were different ways to examine pieces of literature. My simple belief was that almost all analyses of textsShow MoreRelatedGraduation Speech : College Students1272 Words   |  6 PagesCollege, whether community, private, public, or vocational, encourages a creativity and belief within students, offer ing the explanation that their futures increase ten-fold just by having a degree. 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What factors led you to select this country?   4. How will this study or intern abroad program and the coursework you take abroad impact your academic and future professional goals?   5. Are there any distinctive components to this program, beyond coursework, that will impact your overall learning experience abroadRead MoreCollege And High School Are Two Very Distinct Learning Environments891 Words   |  4 PagesCollege and high school are two very distinct learning environments. For starters, in high school, there are four grade divisions and in each grade the students are in about the same age group whereas in college there are students of all ages. I have taken into consideration the obvious differentiations. Nevertheless, I have done research and quite a lot of reading about what to expect from college. An unknown author from the bigfuture by The College Board website wrote the article â€Å"What to ExpectRead MoreBecoming A Successful And Responsible Adult1377 Words   |  6 Pageshigh school to college. Another three words people do not like to think of when it comes to college are stress, time management, and workload. College is a brand new chapter in one’s life. You are one step closer to pursuing your dream of becoming a successful and responsible adult. With all of these feelings comes a lot of emotion. Transitioning is not as easy as some may think. Surprisingly, many students struggle with their first semester of college, leading them to think that college is not rightRead MoreMy Blind Spot Essay1736 Words   |  7 Pages As an out of state student, I came to Seattle seeking higher education and new perspectives. I am originally from a well off, stable, white, catholic family in Austin, Texas, United States of America. All of these factors have left me seeking a college degree, which has always been expected of me, and the means to pay for that experience. Without having to worry about paying for college, I have many more opportunities than those who have to work their way through college. These opportunities stem

Monday, May 18, 2020

History of Psychology - 852 Words

What is Psychology? Psychology is said to be the scientific study of behavior and mental processes. The study of human behavior, development, and learning; and also seeks to understand and explain thought, emotion, and behavior. Today the question we are doing falls under the History of Psychology. It deals with the earlier schools (Structuralism and Functionalism) and compares them with the most recent schools of psychology (Gestalt psychology, Psychoanalysis and Cognitive Psychology). Structuralism What is structuralism (voluntarisms)? Structuralism is said to be an approach to the human sciences which attempts to break conscious experience, down into objective sensation. Such as sight or taste, and†¦show more content†¦Example How habits help us cope with common situation. Who created functionalism? William James (1842-1910) brother of the novelist Henry James has been called the first true American psychologist. I wish by treating psychology like a natural science to help her become written by Mr. William James. Functionalism also involved a form of introspection called introspection by analogy. Introspection by analogy assumed that the same mental processes that occur in a human mind must also occur in the minds of animals. Just as structuralism was, functionalism was also criticized. Gestalt Psychology What is Gestalt Psychology? Gestalt psychology focuses on perception and how perception influences thinking and problem solving. In contrast to the behaviorist, Gestalt psychologists argued that we cannot hope to understand human nature by focusing only on overt behavior. In contrast to the structuralists, they claim that we cannot explain human perceptions, emotions, or thought processes in terms of basic units. Perception is more than the sums of their parts: Gestalt psychologists saw our perceptions as wholes that give meaning to parts. The German word Gestalt translates roughly to â€Å"patterns† or â€Å"organized whole†. Why created Gestalt Psychology? Gestalt Psychology began toShow MoreRelatedHistory of Psychology753 Words   |  4 PagesHistory of Psychology History of Psychology Paper Shirley L Nieves October 21, 2013 PSY/310 Prof. Kelle Daniels The roots of psychology date back to Egypt and the Egyptian mystery system. Psychology has evolved from philosophy, medicine, theology, and science. Psychology evolved out of coalescence of natural science, and also the branch of philosophy which is known as epistemology, which is also known in the theory of knowledgeRead MoreThe History of Psychology2719 Words   |  11 PagesIntroduction: The History of Psychology Philosophical Background Psychology has no definite, absolute beginning, but there is speculation that early humans were curious about human nature. Serious study of the human psyche began in ancient times, with ancient philosophers began to record their findings and thoughts about behavior and the nature of the human mind. The name ‘psychology is from the two Greek roots, psyche and logos, which mean mind and study, respectively. Psychological thoughtRead MoreHistory of Modern Psychology836 Words   |  4 PagesA History of Modern Psychology Franklyn Rivas UOPX History and Systems in Psychology 310 Lillian Fillpot May 03, 2011 A History of Modern Psychology Before psychology officially became a science, many great intellectuals of previous centuries had contributed to the philosophy behind psychology. This philosophy can be trace back to the times of the Greeks, middle ages, and the renaissance period. However, the link between philosophy and modern psychology became possible in the late 18thRead MoreEssay on The History of Psychology1423 Words   |  6 PagesThe History of Psychology In order to discuss Psychologys history, it is important to understand that psychology still does not have one unifying approach unlike the natural sciences; even the definition of Psychology and what it truly means is still undecided. However I shall attempt to review chronologically its philosophical origins, include how the science of Physics and Biology were placedRead MoreHistory of Psychology Paper1294 Words   |  6 PagesHistory of Psychology Paper Jessica PSY/310 May 3, 2010 CERTIFICATE OF ORIGINALITY: I certify that the attached paper, which was produced for the class identified above, is my original work and has not previously been submitted by me or by anyone else for any class. I further declare that I have cited all sources from which I used language, ideas and information, whether quoted verbatim or paraphrased, and that any and all assistance of any kind, which I received while producing this paperRead MoreHistory of Cognitive Psychology1666 Words   |  7 PagesAbstract An analysis of the history of cognitive psychology. Including key ideas, contributors, trends, etc. History of Cognitive Psychology According to G. Miller of Princeton University, cognitive psychology  is an approach to psychology that emphasizes internal mental processes. So, â€Å"since the beginning of experimental psychology in the nineteenth century, there had been interest in the study of higher mental processes. But something discontinuous happened in the late 1950s, something soRead MoreHistory And Systems Of Psychology1795 Words   |  8 Pages History and Systems of Psychology is a course requirement offered to Psychology majors and minors. This course is used to provide majors and minors with the foundation and the evolution of the field of psychology. Within this class, many scholars of discussed. Two scholars that stood out to me in this course would be John Watson and Max Wertheimer. These two particular scholars are responsible for two of the most influential and famous schools of thought, behaviorism and Gestalt psychology. TheseRead MoreThe History Of Social Psychology2266 Words   |  10 PagesThe history of social psychology goes far back in time. â€Å"Aristotle believed that humans were naturally sociable, a necessity which allows us to live together.† (McLeod) Plato was also another influencer in social psychology by saying that â€Å"the state controlled by the individual and encouraged social responsibility through social context. (McLeod) Social psychology is the section of psychology that studies i ndividuals in a social environment. It studies how people think and how they feel, and whyRead MoreHistory And Systems Of Psychology3029 Words   |  13 Pages SOUTHWESTERN ASSEMBLIES OF GOD UNIVERSITY History and Systems of Psychology Psy 4113.00 Instructor: Dr. John Savell History and Systems of Psychology School of Thought Research Paper STUDENT DATA: Name Lauren Frost E-mail: laurenbfrost@lionmail.sagu.edu Phone: (318)372-3825 Semester: Fall 2014 Date: October 8, 2014 Psychoanalysis Psychoanalysis is the belief that we are blissfully unaware of circumstances that dictate ones emotions and behavior. Psychoanalytic school of thought looksRead More History of Psychology Essay2242 Words   |  9 Pagesback when he got older and castrated his father. He feared the same thing like his father did and so he swallowed his children. His wife managed to save one of the children namely Zeus and sent him to be brought up by the shepherds. As we all know history repeats itself, Zeus came back and gave his father a potion to vomit the rest of the children and then castrated him. He also managed to release his father’s brothers. Psychologically if a father eats his children, it’s a metaphor for a father who

Wednesday, May 6, 2020

From the Motherhood to a Psychological Disorder - 1674 Words

From the motherhood to a psychological disorder Truc Huynh Houston Community College Summer 2010 Abstract: Credit to the story about family issues and Adele’s motherhood which goes over the unconscious psychological disorder in the movie â€Å"Anywhere but here† (1999), the paper is the first overview discussing the personality disorder- definition, diagnosis criteria, cause, classification and treatment. A closer sight is exhibited in details on three specific categorizes of personality disorder, which are the Adele’s mixed trait- histrionic, dependent and borderline personality disorder, including character’s description, suggestion of treatment and self-management. Through the knowledge of personality disorder, we have more access to†¦show more content†¦Group C consists of anxious or fearful disorders in personality. Avoidant PD, dependent PD and obsessive-compulsive PD are three PDs belongs to this group. There is a little research on the causes of PD. Some assumptions are made, including issues such as severity of childhood abuse and neglect, as antecedent risks to the development of PD in adulthood. Mental factors and genes such as brain injury or a lack of serotonin is thought to be a part of the cause. (Cohen, et.al. 2001). Base on the recent studies on diagnosis and the disease cause, the researchers suggest some treatments and self management strategies such as medication, psychodynamic treatment, cognitive and behavioural therapy, and therapeutic communities. Except for medication, the rest of these treatments encounter specific aspects of thoughts, feelings, behaviour or attitude. However, the researchers only succeeded in coping with some short term benefits, the results of long term benefits are still under scrutiny. (Personality disorders - an overview, n.d.) Back to the character Adele in the movie above, we can easily realize her mixed PD through her thoughts, attitudes and behaviors. What Adele got when she grew up was the neglect from parent- as she said in her argument with her brother- in- law. Then, first husband left her and daughter Ann on Christmas Eve with shock and stress of being lonely. These are probably causes results to her PD later. Discussing about theShow MoreRelatedPsychoanalytical Theory and Cognitive Behavior Theory1567 Words   |  7 Pagespsychoanalytical theory indicates higher recovery with longer term disorders while cognitive behavior theory is more effective for short-term issues. Psychoanalytical theory and cognitive behavioral theory are two of the most commonly applied theoretical modalities in therapeutic settings. Psychoanalysis was originally founded on the principles of Sigmund Freud and though some of his basic premises have been rejected by psychological community, the foundation of psychotherapy has remained viable (ShedlerRead MoreRepercussions of Mental Health After Terminating Pregnancy Essay example1218 Words   |  5 PagesIn the overarching state of humanity, few topics are as important to the long term societal standpoint as abortion. Even more important and contested is the controversial subject of whether or not a woman will endure long term psychological effects or disorders after said abortion. This subject has been highly debated, with valid points made by both sides. It is important that we all look into these repercussions, especially since approximately 33% of women will undergo an abortion by the time theyRead MoreSurrogate Motherho od Is Considered The Most Controversial Form Of Medically Assisted Conception Essay1387 Words   |  6 PagesSurrogate motherhood is considered the most controversial form of medically assisted conception. Surrogacy is defined as an arrangement by which a woman gives birth to a baby on behalf of a woman who is incapable of conceiving babies herself or is infertile. The issue of surrogacy has been running for almost three decades. Elizabeth Cane was the first woman in the United States to legally become a surrogate mother in 1980 (Chittom and Wagner). Surrogate births are illegal in many countries, includingRead More child development Essay828 Words   |  4 Pagesinteresting point of view on the history as well as the future of psychological research on child care and influence of maternal employment on child development. nbsp;nbsp;nbsp;nbsp;nbsp;The very essence of Silverstein’s argument was the biggest shock to me. She claims that psychological research and political culture is highly influenced by, or should I say contaminated with, the myth of motherhood. Up to 19th century motherhood was not a full time job and an essential component for a healthyRead MoreObservation of Child Growth Essay1435 Words   |  6 Pagesallocate resources across childhood (and the life course) to enhance childrens development and minimize their risk of negative adult outcomes. Physical Growth Growth slow in middle childhood, and wide differences in... Child development that occurs from birth to adulthood was largely ignored throughout much of history. Children were often viewed simply as small versions of adults and little attention was paid to the many advances in cognitive abilities, language usage, and physical growth. InterestRead MoreMental Health And Emotional Development868 Words   |  4 Pageschildren. When both parents are mentally ill, the probability that the child can mentally ill is even greater. The risk is particularly acute when parents suffer from one or more of the following: bipolar disorder, an anxiety disorder, ADHD, schizophrenia, alcoholism or other drug abuse or depression. The risk may be genetically inherited from parents. An inconsistent, unpredictable family environment also contributes to mental illness in children. Mental illness of a parent can create stress in marriageRead MoreMaternity Care Of Women With Mental Health Issues1500 Words   |  6 Pagesinitiative for healthcare to resist discrimination against individuals and groups with mental health issues and promote social inclusion. Modern day women are inundated with many positive images and messages portraying the perfect image of pregnancy and motherhood, sometimes defined as the best time of your life, but without consideration for social and physiological factors that impact upon women during the perinatal period (Reid, 2015). Transition into parenthood through pregnancy and childbirth can compoundRead MoreThe Stressful Stigma Of Infertility2200 Words   |  9 Pagestwins (Ottosen et al., 2009). However, there is definitive evidence showing that women undergoing assisted reproductive technologies often experience feelings of depression and anxiety. These feelings can stem from multiple sources, including the social construction of gender and motherhood, the power relationship between a woman and her partner, or other significant aspects of her social position such as socioeconomic status. Understanding these issues can change the current process of assisted reproductiveRead MorePostpartum Depression And T he Depression1430 Words   |  6 PagesDepression Predictors Inventory (PDPI) (Alligood, 2014). She began her focus on obstetrical nursing after she graduated from Western Connecticut State University in 1970 (Alligood, 2014). Beck’s focus was first on studying women in labor and fetal monitoring (Alligood, 2014). She then moved to studying and researching PPD. Beck noticed that there was not much research done on the disorder (Alligood, 2014). Beck wrote her theory called â€Å"teetering on the edge,† as part of her doctorate thesis is 1993Read MoreDepressed Parents : A Child s Bad Behavior1631 Words   |  7 Pageshowever this may be with good reason since parents have a huge affect on their child’s psychological development, leading to the way they act, good or bad. Raising a child to behave is not an easy task and this becomes considerably more difficult for parents suffering from some form of postpartum depression, parents who suffer from this are al most definitely going to negatively impact their child’s psychological growth in some way. According to the National Research Council, â€Å"Depression in parents

Mobile Devices Will Be Biggest Business Security Threat in 2014

Question Analyze the emerging security threats presented within the Security Threat Report 2014 report. Analyze the major threats to mobile devices, and suggest at least two (2) methods to mitigate the concerns and make the devices more secure from an organizational standpoint. Justify your response. Determine whether or not you believe that the mobile device threats are the most critical and disturbing of all of the security threats presented in the articles. Provide a rationale for your response. Answer: Introduction Today in the field of information technology, various new changes and improvements have done. Now this field has become so advanced, and various new and innovative technologies have introduced. Major advancements that have seen in information technology regard to web and mobile applications. But with the advancement of technology, issues regarding security and privacy in the web and mobile applications are also increasing. Various vulnerable attacks and its vulnerable effects have seen by users of mobile and web applications such as hacking, phishing, and denial of service attack, etc. Therefore, the purpose of making this report is to discuss that how mobile devices will be biggest business security threat in 2014. Discussion This is an important segment of this report and we will discuss emerging security threats those are mentioned in Security Threat Report 2014. Emerging Security Threats With analysis about emerging security threats, we got to know that mobile devices have become huge security threats and causing risk for mobile users and companies. According to study by the Ponemon Institute, it is revealed by end-point management and security that 75 percent of IT security professionals said that mobile devices will pose the biggest threat for the security of company in 2014. Besides this, 68 percent respondents also said that mobile devices have been targeted by malware. According to the study on this topic, it is found that advanced persistent threats (APTs) is a big concerning factor regarding security of mobile devices. It occurs in a situation when cybercriminal tries to access a network of a company for stealing and damaging data. It has become an essential concern for IT. According to statistical data 39 percent are surveyed with APTs and it is also known targeted attacks. According to analysis, it is also noticed that 40 percent of the security professional s are affected by this targeted attacks. Spear phishing emails attack is considered to be a vulnerable attack in security threats of mobile in 2014 and it is an entry attack. Other essential attack is about malware attack, and it is analyzed that 50 percent of malware attacks are conducted in last three years. Due to these reasons malware attacks are contributing to rising cost of an operating system. In this way, issues regarding security and privacy of mobile and web applications are increasing and putting vulnerable impact over users of these applications. Spamming, denial of service attacks and other harmful scripting attacks like SQL injection, etc. are also considered to be harmful. The mitigation of these problems has become important to prevent mobile and web applications from damage. The reason behind hackers and phishers attacks are the deficiency in security maintenance by security experts. (Brooks, 2013) Major threats to mobile devices and its mitigation The major threats to mobile devices are mobile phishing and ransomware, use of the infected mobile device with other devices and cryptography mining attacks. These attacks are so much vulnerable. These attacks are actually like PC Scams and performed by hackers of social engineering. Damages data with these attacks is harmful to recover. That is mitigation of these attacks is very necessary. Mitigation of Mobile Devices Threats To resolve these attacks advanced security tools and techniques can be used. Firewall, anti-virus, cryptography and other programming tools will be useful to control these attacks. Among these tools, we prefer cryptography and Anti-virus to use by users to resolve mobile devices threats. These devices are beneficial because cryptography encrypts the information into a secure form that is difficult to understand by unauthorized users and anti-virus restricts un-wanted data to enter into mobile devices without scanning. (Musthaler, 2016) Are Mobile Device Threats most critical? It is right that above discussed mobile devices threats are critical because through these attacks, hackers try to access information of an authorized user without his/her permission such as Advanced Persistence Threats (APTs). Besides this, malware attacks are also harmful because this attack direct put vulnerable impact over a database and its information. Due to malware attack whole data can be damaged and if that infected data will be copied into another device then that device will also be corrupted. Due to these reasons we say that these attacks must be considered seriously by users and mitigation of these attacks is necessary. Most Alarming Threat As we have discussed above various mobile based vulnerable attacks. But besides these attacks the most alarming attack that we consider is Denial of Service Attacks. Denial of service attacks, that are known as DDoS Attack. These kinds of attacks can restrict the services for internet users. This attack is also a violation of web servers. According to analysis, it is found that in last few years there are various cases of Harassment and Dos Attacks have been experienced by internet users. DDos attack is a virus that spreads among the whole network and due to this attack all options of internet access have become disable, and no user can collect any information from web server and its database. This is a harmful impact for both mobile and web users. The main reason for selecting this attack is that due to this attack, users those are connected with a server cannot access anything from a database. It is not happened in other attacks. The mitigation from this attack has become important and mitigation consists of following activities: (Collett, 2016) The use of purpose-built device or service that are able inspects inbound traffic will be the best solution for DDoS attack. Procedures for mitigation of DDoS attack must be included to business continuity and disaster recovery plan of business. If you notice any unwanted transaction from your potential customer the try to lock out those transactions. This is happened due to attack. Conclusion After this whole discussion, we can say that security of mobile device is required to be improved and must be more efficient. Above discussed attacks are not easy to handle. Hackers are now thinking about new ideas for hacking confidential information of users. Therefore, mitigation tools those we have discussed above must be implemented at user and developers extent. References Brooks, (2013). Mobile Devices Will Be Biggest Business Security Threat in 2014. Business News Daily. Retrieved 29 May 2016, from https://www.businessnewsdaily.com/5670-mobile-devices-will-be-biggest-business-security-threat-in-2014.html Musthaler, L. (2016). Best practices to mitigate DDoS attacks. Network World. Retrieved 29 May 2016, from https://www.networkworld.com/article/2162683/infrastructure-management/best-practices-to-mitigate-ddos-attacks.html Collett, S. (2016). Five new threats to your mobile device security. CSO Online. Retrieved 29 May 2016, from https://www.csoonline.com/article/2157785/data-protection/five-new-threats-to-your-mobile-device-security.html

Modern Cost Management and Analysis †Free Samples to Students

Question: Discuss about the Modern Cost Management and Analysis. Answer: Introduction Senior Plc is a holding company and a provider of the engineering solutions. It is listed on the London Stock Exchange and a part of the FTSE 250 Index. It is a pioneer in the international arena with providing solution in more than 14 countries (Senior Plc, 2016). The company was established in the year 1933 by a group of employees of Green Economisers Ltd. The business has enhanced from that point of time and transformed into an international Group of manufacturing that is engaged in design, production, and marketing of parts that are technologically related and even engaged in manufacture of equipment that relates to defense, energy mark, aerospace, etc. The main aim of the group is to create growth that pertains to long-term and sustainable in nature with maximization of the shareholder value. This is done through a culture of self-defined and operations that are collaborative in nature with a robust framework. The vision is to become a leader that is trusted on a grand scale and become a high value added company of engineering and manufacturing that produces sustainable growth in terms of operating profit, cash flow and shareholder value (Senior Plc, 2016). The managerial performance helped the company to ensure a successful year. The managerial force ensured a high level of performance operating system that attracts a high level of performance from other groups. The performance was of high magnitude owing to the practices such as loans and regular enhancement tools (Senior Plc, 2016). The managerial force led to strong techniques when it comes to management of supplier, risk and financial management and hence strengthened the overall business. Balance scorecard technique was introduced that stressed on performance. Senior Plc provides a variety of products and caters to commercial aerospace, as well as defense markets. The system for structures, conveyance, engines of gas turbines is also dealt with. The solution stretches to military and aircraft of commercial nature, jet engines and programs of NASA. Secondly, it serves the market with products that cater to emission control of vehicles (land) and control tools for an industrial process (Senior Plc, 2016). Senior Flexonics contains manufacturing, as well as distribution facilities on an extensive basis. The performance in the year 2016 was strong for Senior Plc where revenue of 917.0m was delivered, an increment of 8% over the previous year. The cash generation was strong where cash flow appeared at 48.5m.The company issued dividend of 4.62 pence on every share and the proposed dividend was at 6.57 pence per share. Further, in the year 2016, the group made a strong progress in the achievement of 20/20 vision (Senior Plc, 2016). Value chain of the company The value chain of the company can be described as a process through which the company adds utility to the article that is related to production, marketing, and after-sales service. Senior Plc considers the below-mentioned points to ensure robust growth. The value of the company consists of child labor exclusion, health, and safety of the workers, free to join and form trade unions, access of workers to procedures that are fair and management of the influence of environment. The principles are communicated to the suppliers so that a better result can be obtained. Further, the whistleblowing policy has been established that influences the employees, customers and other partners to report any concerns that come in their way. This procedure has made it easy for the employees to raise their concern and omitting any fear of danger. The program of awareness raising is a major initiative that was undertaken by the group in the code of training to provide a better exposure that will ultimate ly lead to a better practice. The process of planning, controlling and decision-making is one of the prime activities of the managers. In the case of Senior Plc, planning can be defined as the formulation of activity that will enable to achieve the goal. Planning is done by identification of the methods to move towards the goal. For Senior Plc, the manager initiates a program of supplier evaluation that helps in identification and selection of supplier that provides material of zero defect. It helps to trace the matter of defective materials and hence, a new method can be designed for reworking. Controlling is another important managerial function that enables to make corrective actions whenever needed. After the planning process, the plan is implemented and the employees work on it. Feedback is taken to assess the plan. As per the feedback, corrective actions are taken to ensure the plan is not hindered. This helps in framing the financial report in a prudent manner. It is a process that is taken into consideration the best solution from various alternatives. It is a collaboration between the process of planning and controlling. The managers of Senior Plc are always in the hunt for a better practice and redefine the plan with the due passage of time. Further, accounting information system is inserted into the system that helps in the better course of action as the major work are automated and hence, the decision-making process is simplified. Further, the presence of the project team in Senior Plc ensures that the change in the decision happens at a very early stage if needed. Management Information Tools used by Senior PLC Management Accounting involves the use of financial statements and other relevant financial records of the company for analyzing the financial performance of business and planning for the future growth of the company. Management accounting plays a very important role in strategic planning and decision making in decisions like make or buy, expansion of business, acquiring a new business, etc (Lanen et. al, 2008). There are a number of Management Accounting tools which assist in the strategic planning and decision making for a company. In the company named Senior PLC, there are various management accounting tools that have been used in the effective decision-making process and assessing the companys financial performance: Financial analysis has been done by the company by presenting the Consolidated Financial Statements for the Year 2016 along with the previous year so as to make it easier for the management and the users of the financial statements to compare the financial position at the year end. Gearing Ratio is used by the company to monitor the capital. It calculates gearing ratio by dividing net debt by the total capital. Interest coverage ratio is also computed by the company to assess the time's interest is covered by EBITDA. Comparative statements and graphs have been used by the company in its Annual Report which is a very important management accounting tools to compare the profitability, incomes, and expenses of the company. Graphs and charts are easy to read and understand by all the users of financial statements (Needles Powers, 2013). Cash flow Analysis has been used by the company by preparing Cash Flow Statements and comparing them with that of the previous year so that the movement of cash from one period to another can be summarized and the reasons for any adverse movement be controlled (Horngren Foster, 2008). Return on Capital Employed is also considered by the company and has taken the target of increasing the Return on Capital Employed more than the cost of capital and increasing the pre-tax rate of return over 15%. Financial Risk Management is done by the company to minimize the adverse impact of potential risks to the financial performance of the company such as foreign exchange risk, interest rate risk, etc. Other Ratios and measures also have been used by the company such as Earning Per Share, Adjusted EPS , Total Shareholders Return, etc. so that the shareholders can be able to assess the return that they are getting by investing their funds in the company in the form of purchasing of shares (Spiceland et. al, 2011). Such ratios help in determining the per share return that the shareholders are earning from the company. Apart from the tools mentioned above, the company has tried to present the financial position of the company and other benefits to the stakeholders of the company in its annual report through various disclosures in its notes to accounts. Recommendations for Management tools Following Management Accounting Tools can be used by the company Senior PLC which can be useful to the company in strategic planning, decision making, and financial performance assessment just by accessing the Annual Reports: Cost Accounting is an accounting approach that is used to record all the data related to costs of the products manufactured by the company. Such data can be department-wise, process-wise, product-wise, segment-wise or any other relevant allocation. Cost accounting helps the management in many ways as the costs are pre-determined and then compared with actual costs incurred (Vanderbeck, 2013). The difference or deviations are then found out and planning is done so that any adverse deviations are minimized to the best possible extent. Standard costing- It will show the standard costs that will be pre-determined for the products to be manufactured and comparison will be possible with the actual costs incurred during various steps of the manufacturing Such comparison will be helpful in finding deviations between actual costs and the estimated costs so that steps can be taken to minimize such deviations (Robinson Last, 2009). All these particulars can be mentioned in the Annual Report. It is a great tool to standardize your operation at the start of the year and working and comparing data to implement corrective measures. Marginal costing: It is a technique which helps in taking up new orders or projects like taking up the new order at 100 % capacity or less than 100% capacity utilized. It uses fixed cost, variable cost and contribution concepts to arrive at management decisions. Marginal costing helps in finding out the cost of next best alternative. It helps in the best utilization of available resources (Needles, 2011). The company many times are confronted with investment decisions. Such investment may require use of already utilized resources. At this moment concept of Marginal costing help to take the best decision (Venanci, 2012). There are many other tools for deriving out useful data for management decision making. Other tools that are available to a Management`s aid include: Cash flows forecasting and its discounting helps in identifying cash availability and help in a capital expansion like the purchase of capital assets. The business uses these to plan expenditure and to see where it might need to borrow (Charles, 2012). Budgeting helps in spending well and to find out where the company is spending excessively and to pull back their Budgeting helps the business to see where it will incur costs and where revenues will come from (Lary Christopher, 2012). They are particularly important in helping to coordinate the different parts or activities of a business. Variances analysis is an important tool to show the difference between what was forecasted to happen (in a budget) and what actually is the outcome. The reasons are further analyzed for corrections and finally, corrective measures are implemented. Management accountants can then work on to see how the business can maintain on positive variances or avoid negative variances in future (Shim Siegel, 2009). Investment appraisal is another tool which helps to decide whether a particular investment proposal is worthwhile or not. It looks at the costs of investing against the opportunity cost of such investment (Charles, 2012). For example: To open up a new factory or purchase of any new machinery by withdrawing sum of money from business or bank. Conclusion From the above report, it is evident that the management of Senior Plc is strong and uses the different accounting methods in a prudent manner. The company operates on a global front and with the aid of the management it has been able to create a niche for itself in the market. Further, it can be seen that if the company wants to expand it can use certain other management accounting tools for better planning and control. References Charles, T.S 2012, Cost Accounting: A Managerial Emphasis, Pearson Education Horngren, C T Foster, G 2008, Cost Accounting: A Managerial Emphasis: United States Edition Lanen, W. N, Anderson, S Maher, M. W 2008, Fundamentals of cost accounting, NY: Hang Loose press. Needles, S. C 2011, Managerial Accounting, Nason , USA: South-Western Cengage Learning . Needles, B. E. Powers, M 2013, Principles of Financial Accounting. New York Press Robinson, M., Last, D 2009, Budgetary Control Model: The Process of Translation. Accounting, Organization, and Society, NY Press Shim, J. K Siegel, J G 2009, Modern Cost Management and Analysis, Barron's Education Series Spiceland, J., Thomas, W Herrmann, D 2011, Financial accounting, New York: McGraw-Hill/Irwin University Press Vanderbeck, E J 2013, Principles of Cost Accounting, Oxford university press Venanci, D 2012, Financial Performance Measures and Value Creation , State of art . New York: Springer. Larry M. W Christopher J. S2012, Managerial and Cost Accounting, Pearson Press Senior Plc 2016, Senior Plc Business Model, viewed 17 May 2017 https://www.seniorplc.com/about-us/our-business-model.aspx Senior Plc 2016, Senior Plc annual report and accounts 2016, viewed 17 May 2017 https://www.seniorplc.com/~/media/Files/S/Senior-PLC/reports-and-presentations/annual-report-2016.pdf

Thursday, April 23, 2020

Wine Marketing Essay Example Essay Example

Wine Marketing Essay Example Paper Wine Marketing Essay Introduction The history of wine is rich and dates back to around 6000 B.C, originating along the borders of Georgia. Wine is an alcoholic beverage made from grape juice (through fermentation) in a way that crushed grapes are fermented using certain types of yeasts, which in turn consume the sugars in grapes which are converted into alcohol (Aruvian, 2008). Wine was very common in ancient history, in Greece and Rome and has also played an important role through put history in religion, as the Roman god Bacchus represented wine, while it is also used in Christian and Jewish ceremonies like Kiddush and Eucharist (Aruvian, 2008). Keeping in mind the historical aspect of wine, we realize that wine was and is an important part of our societies historically and at present and therefore one need to take special interest in its manufacturing and marketing, as the market for wine is vast and can be successfully tapped upon. Today wineries are getter bigger and more competitive and thus the risk involved i s also increasing. Considering the huge potential in the wine industry, we will look at certain important aspect to capitalize this opportunity, through variety in wine products and services, diversification and the importance of branding in wine products and services. Products Offered Wine Marketing Essay Body Paragraphs Traditionally most wineries offered only one basic kind wine and a less costly second product; it was on this wine that their reputation rested. For example for most of its time Chateau Margaux in Bordeaux offered only a single kind of wine. However with the inception of wine tourism, a single winery started offering a wide range of products in order to satisfy the tastes of large visiting public or wine tourists as we call them. These products ranged from red wines to white or off dry white wine, rose or a dessert wine. In recent trend it has also been observed that most wineries have devoted themselves to offer a single style or varietal of wine. For example dedication to Italian variety can be seen in the Mosby Winery in the Santa Barbra County in which one is treated with wines unlikely to be found easily anywhere else. Most wineries are also devoted to Rhà ´ne-styled wines (Tablas Creek, Rideau, Alban) and Pinot Noirs , which are superior products produced by specialty wineries (Boehmer, 2006). The products offered by wineries can categorized into different types depending on the time they are meant to be served, the flavors, fruits and so on. We will briefly look at some of these types. Wines which are served before meals generally fall in the category of Appetizer wines or Aperitifs. Traditional Aperitifs are champagne and Sherries and also light white wines in some cases (Wine types and Varietals, 2006). For full body and low tannin levels, we have Barbera, which is a red wine grape which is found in Italy’s Piedmont region. As a result we get wines which are crisp and come in deep ruby colors. Then we have Blush wines or Roses as they are known, which are light pink in color and usually sweet and light. A type of red wine known for its aroma, depth of flavor and ability to age is Cabernet Sauvignon, it is intense and also comes in herbal flavors (Wine types and Varietals, 2006). We have effervescent wines like Sparkling Wines and Champagne whic h range from dull to sweet and can also be classified according to the type of grapes they are produced from, for example Blanc de Blancs (white grapes) and Blanc de Blancs (red grapes). Another type of wine served in place of desserts or even with desserts is known as the Dessert wines. Their alcohol content ranges from 17 to 21 per cent and they can be either sweet or dry, for example sherry wines (Wine types and Varietals, 2006). A wine popular for its grassy herbal flavor is called Fume Blanc, it is a white wine and is also popular for shell fish and fish dishes. To compliment meals which are rich in meats we have Petite Sirah which is firm red wines with peppery flavors. One of the most challenging wine grapes is Pinot Noir which produces a red wine which is delicate, smooth and rich (Wine types and Varietals, 2006). Although there are other varieties of wine depending on the richness, flavor, sweetness etc, I have tried to describe most of them in broad terms. The four major c ategories of wine are white, red, rose and champagne, from where different categories emerge. Popularity of wine varies among regions, where people might prefer intense wines over light or fruit flavored (like strawberry or French wines) wines. Wine services The emergence and the importance of wine tourism globally have attracted many researches and tourism business towards this industry. During the past couple of years research in this area has accelerated to investigate the link between regional development, wine tourism, wine touring demographics and wine marketing (Jack Carlsen, 2006). According to the literature definition wine tourism involves all business in tourism, wine and industries with wine region. This includes wine festivals, visiting vineyards, wine shows, wine tasting and so on. To tap the growing wine industry research should be aimed at wine consumers, marketing effectiveness, wine tourists and success factors of wineries (Wine Tourism Overview, 2006). It should a lso include house accommodation, tour operators and gift shops. We need to understand that wine products and wine services are at two opposite ends. While wine productions is characterized as being supply led, price taking and cost minimization activity, wine services is demand driven, price making and profit maximization activity. Hence we need to understand their convergence on certain geographic, cultural and vocational factors. Wine tourism is attracting more and more tourists to specific regions, therefore the need is to understand the needs of these potential customers and market your product to specific target audience. An important area to focus on to meet customer expectations is to integrate wine with quality food, although most wineries are don’t appreciate their importance in the tourism industry, irrespective of the definition of tourism, it is after all a â€Å"people’s industry† and therefore delivering a unique wine experience (or any other field ) to match their expectations and aspirations. Today winery cellar doors are providing complete tourism experience, such as recreational facilities, restaurant accommodation, tours, picnic facilities, where consumers can interact first hand with the product and experience the diversity the wine region has to offer. (Winemakers Federation of Australia). From a marketing perspective the winery cellar by passes all intermediary channels and provides an interface between the brand and the customer, hence forms a direct relationship between the two aimed to meet or exceed customer expectation. Other important considerations are regarding the location of winery cellar, it should be part of a strong tourist region, near the tourist route and preferably closer to other wineries. Branding also plays a very important role, there should be brand consistency all through the signage and buildings, professionally presented and clear point of difference should be present. Apart from that a strong entrance statement can entice visitors to stop and a good directional signage is also necessary throughout the property. We should also focus on some additional selling point to get an advantage against other by providing a parking space for visitors, family-friendly facilities and a range of activities that qualify as â€Å"total tourism experience† (Winemakers Federation of Australia). With all these marketing aspects under consideration we should also emphasize on product diversification. We all understand that needs and wants vary from person to person. The desires vary from individual to another. Expectations of customers from a product vary from one another. Customers can have different needs from a particular type of product. They might use a product for different purposes or want a different kind of product to suit their needs. One type or variety of product cannot cater to the needs of all the customers and when the customers are not satisfied, businesses are affecte d. So in order to be more successful, the smart thing to do is to move towards customer satisfaction. This can be done by evaluating the needs of the customers and what they want from a particular product type. After evaluating the needs and analyzing them, different kinds of products can be created and manufactured to suit the particular needs and desires of a particular group or segment of the potential customers. This is known ad product diversification. This phenomenon of product diversification is also a successful strategy in the wine business. To cater to the different needs and desired of the wine drinkers, one universal kind of wine is not manufactured. Instead, different kinds of wines are manufactured such as red wine, white wine and many more. This shows that different customers have different needs and in order to capitalize on that, different kinds of products are made available in the market. As we are talking about wine â€Å"services†, it should be emphasized that the people factor is very important and your staff and their attitude combine to form your winery’s â€Å"walking talking ambassador†. Therefore they should be people friendly and should have high level of wine tourism knowledge. Lasting memories is one of the keys to successful business operation as positive word of mouth is one of the most reliable means of marketing. Examples of wine tourism are not hard to find, the first wine tourism attract in Marlborough was in 2000 with the opening of Montana Brancott Winery, it offers guided tours to learn about the wine making process, sampling the latest ones, stylish restaurant dine inns and the option to buy according to their likings and tastes (Peyre, 2008). Wine marketing is closely aligned with tourism marketing as they are both rely on creating awareness and brand loyalty for their brands and both operate in a highly competitive and challenging business environment, therefore it is not surprising to see so much importance give to wine tourism marketing research. Also wine tourism cannot flourish without considerable amount of wine tourist; therefore customer research plays a crucial role. Lastly we need to understand that although wine tourism is perceived as a mode to increase profit margins, mainly through cellar doors, and mostly this is the sales objective which forms the basis of wine marketing. However, new opportunities of wine distributions can also be created through wine tourism, building a positive brand image and identity for small wineries in a crowded market. As far as electronic marketing through websites is concerned, it is important that the websites are as informative as possible throughout this virtual visit by the customer, which can lead to a competitive edge for wineries through electronic marketing. We will write a custom essay sample on Wine Marketing Essay Example specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Wine Marketing Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Wine Marketing Essay Example specifically for you FOR ONLY $16.38 $13.9/page Hire Writer

Tuesday, March 17, 2020

5 Traits That Your PhD Writer Must Have to Provide You with a Great Sample Paper

5 Traits That Your PhD Writer Must Have to Provide You with a Great Sample Paper 5 Traits That Your PhD Writer Must Have to Provide You with a Great Sample Paper Creating your PhD paper is a huge deal and there are many requirements that have to be met. Unlike undergrad programs, your essays and assignments hold to much higher standards and are judged more critically. If you need some professional assistance to your coursework, you have to find a highly qualified PhD writer. 1. High Levels of Competence Of course, you want to hire the best person for your piece. So, you have to make sure that the writer you are interviewing is competent. He/she should be intelligent, have previous experience with PhD papers as well as behave in a professional manner. The writer who displays the high level of competence in his/her works is the person, whom you should consider interviewing further. 2. Good Communication Skills When it comes to PhD papers, a lot has to be done, there are some revisions to be made, some new pieces of information to be added, and dozens of adjustments that should be incorporated throughout the project. Because of this, you need to work with a writer who has good communication skills. He/she should be easy to contact with, as well as ready to set up the meeting.Moreover, the writer should also be able to easily understand instructions. The person, you are working with, needs to be able to answer specific questions. If you have any questions due to the paper, he/she should be able to answer them. If the writer cannot provide you with his/her own insights, it means that he/she does not actually understand the subject. 3. Good Grades If the writer has some experience, working at the PhD level, he/she is likely to have some already completed assignments. Pay attention to the reviews that other customers have left, and look if there is some information concerning the marks that the students have gained for the writer’s works. If his/her projects have good grades and high marks, it is a sign that you are dealing with a truly professional writer. If the projects have received poor grades, it’s quite better to move on and look for somebody else to help you. 4. Noteworthy Achievements Does the person you are going to hire have any major accomplishments? If the writer has achievements that are related to your PhD project, it is a good sign that such a person is knowledgeable about the particular subject. 5. Relevant Certification Although hiring someone with accomplishments in your field is a great deal, but if the person does not have the certain diploma in the particular field, it is not a fatality. Sometimes people do not enter the universities to get a degree, but they attend specific courses to achieve certificates. Thus, if you meet the writer, who has such a document, you can feel free to hire him/her for your paper. There is a complex system on how to find a trustworthy PhD thesis writer to assist you with your project. Determining the applicant’s competence, communication skills, educational degree, etc. are all great ways to find out the best candidate for your final paper.

Saturday, February 29, 2020

Analysing Law Case Study

The issue(s) in the case i.e. what is this case all about The case involves the establishment of wind turbines in the region of Taralga an idea that has been opposed by the residents because of the feared environment implication and the physical disturbance to the natural setting. The relevant law that applies in this case The applicable law, in this instance, is Environmental Planning and Assessment Regulation 2000. The application of this law is because of the certain cases that the judge referred to while making the ruling. First, the judge turns to the case of Roseth SC in Tenacity Consulting v Warringah Council (2004) 134 LGERA 23, at paras 25 to. While considering the different facts in the two cases, the judge observed that the project, if operated under the planning principles of environmental conservation will not have any serious impact on the landscape[1]. Further, the judge also did refer to the case of Genesis Power Limited & Anor v Franklin District Council [2005] NZRMA 541. The case also was about the wind farm along the coast of New Zealand. These two cases were used to by the judge to demonstrate to the applicant and general public that always there would be concerns about the environment whenever mega projects are commissioned, and that should not be a reason to stop prime development agendas[2]. How the Judge applied the law to the case The judge did use the case demonstrate the project lead to local area development. He maintained that through detailed environmental assessment and appropriate measures taken, the locals would benefit[3].   Roseth SC in Tenacity Consulting v Warringah Council (2004) In this case, the subject was different views held about development as opposed to what the law says. The aspects of value, consideration, qualitative assessment, and reasonability of the proposal determine the merit of each project[4]. Genesis Power Limited & Anor v Franklin District Council [2005] NZRMA This case was about establishing a wind farm at the cost of New Zealand. The appeal sought to establish if the construction, operations and other maintenance structures of the project at the coastal environment. The two issues raised by the applicant is the visual and noise from the project and if it is important to move the project to another environment.   The verdict of the current case could have been different given the magnitude of the impact that the project was to cause to the residents, property, and landscape. The impact is a bit escalated[5]. The public policy issues that were addressed by the judge include the effects of visual, noise, flora impact, fauna, and property. The judge addressed the issues by maintaining that even though these problems are eminent, proper management could help mitigate the effects and the locals benefit from the wind farm engines[6]. Getting academic assistance from

Thursday, February 13, 2020

SP Essay Example | Topics and Well Written Essays - 250 words

SP - Essay Example I love most the way research gives researchers the opportunity to express emotions and opinions in words that touch, inspire, and influence other people. It is my hope that as a researcher, I shall instill knowledge and motivate other upcoming researchers. I am convinced that I will also learn in depth the concepts of Educational Statistics, Data Analysis, Qualitative Research, and Organizational Development. I shall use the knowledge I acquire here to increase student learning and achievements as measured on standardized scores. I always wanted to do something with my life that would ensure that I am giving back to the society. This was a motivation I got from my mother at a tender age. I therefore, intent to use the concepts I learn to inspire other people. I have always looked forward to expanding my theoretical and practical knowledge. I am convinced that my study in your well-regarded institution with such a long-term record of academic excellence backed by expert faculty and excellent research services will be a meaningful and rewarding experience. I look forward to an opportunity to study in your highly esteemed institution. With my commitment, persistence, and patience to succeed, I believe I shall see my dreams come

Saturday, February 1, 2020

Controlling and Harmonising Brand Identity, Image, and Personality of Essay

Controlling and Harmonising Brand Identity, Image, and Personality of Apple 03041 - Essay Example Brand identity helps a company to bring out its individualism and for this reason; management and employees help to bring out the real brand image. The Apple Brand competes across the markets, while evolving and expanding its range of products and services. Aaker and Kaprer’s Brand identities Models are popular in the business world, and apple successfully continues their application as discussed below. Brand identity and brand personality remain contentious issues hence the need for Apple Brand to introduce new and effective branding strategies in this competitive market. As Viot (2011) reveals, a brand is the presentation of the product that goes far beyond its intrinsic characteristics. It provokes emotional feeling and attraction when the target clients sites such a product. Brand identity involves the visible elements of a brand including design, colours, name, logo, and symbol, which together identify while distinguishing the product in the client’s mind (Ghodeswar 2008). Identification of the brand roots on the brand produce, the individual, the corporation, or the symbol. There are diverse advantages that comes along with brand identity. Differentiation of the products heightens the products identification to the consumers (Chaudhuri & Holbrook 2001). Furthermore, the target users will have an informed opinion about the product, hence an already created product preference. Eventually, there is creation of value perception to the product users (Madhavaram et al. 2005). Most primarily, brand identity leads to the formation of intellectual property, an element that escalates the product value hence the firm has the mandate to controlling the value of purchase and utilization (Janonis et al. 2007). There are different models of identification including Aaker’s and Kapferer’s Brand identity Model. When it comes to strategic analysis of any company,

Friday, January 24, 2020

Lack of Style Essay -- Personal Narrative, Essay About Myself

As I open my eyes to the world around me, I am blinded by the misery and the despair of people. I am subjected to seeing the lack of style exhibited. It is sinful to identify expensive blasà © attire purchased for brand names that are nothing short of atrocious. In defense to this calamity, I can bring the world an extensive fashion insight, a view not a single person has tackled before. Combined textures, fabrics, and designs, undiscovered brands, form fitting and flattering attire. I can make appearances at modern and splendor fashion shows. Tying in the styles exhibited into everyday wear; combined with taste and sophistication. I can reveal different fashions for different personalities, and help people uncover their inner-character. I can inform the public of colors that look good together, and identify clothes you shouldn’t be caught dead wearing. As a fashion journalist, I will close the windows of yesterday and open doors of today and tomorrow. Identifying trends, rev ealing hip shops, and traveling to fashion exhibits, overpriced name brands will be replaced with glamorous st...

Thursday, January 16, 2020

Vignette

Application of ethical theory to a case study vignette Instructions: †¢ Choose ONE of the following four cases †¢ Identify key stakeholders in this case. Identify and discuss main (ethical) issues of this case in relation to the stakeholders. †¢ Evaluate the case using TWO ethical theories (you must use the theories that were taught in the lectures apart from Ethical Egoism). †¢ Explain how you would act / you would have acted in this situation, and why. Your word limit must not exceed 1,700 words. Do not forget to include your word count in Your essay.The essay will be marked using the following criteria: †¢ Identification of stakeholders and issues †¢ Outlining of main features of ethical theories and application of theories to case †¢ Style and Presentation (including authenticity and accurate referencing) Submission deadline is Friday, 25 January, 2013, 9pm. Failure to submit on time will result in a fail grade. You are required to submit your c oursework both electronically through TurnItIn (see instructions in module handbook), and as hard copy to the UniHelpdesk in the Sheppard Library.Please ensure that you submit exactly the same versions of your work as hard copy and electronic copy. The electronic copy is the one that will be marked. You should also be aware that students may beasked to attend a viva should there be any doubts regarding the authenticity of their work. Case 1 Safia, having completed her Business Management degree at Middlesex University, has found a job as executive assistant in a medium-sized city law firm. She very much enjoys her job and, although she has only been working for the firm for a few months, has already become a valuable and trusted employee.She has been asked by Jamal, the partner in the firm for whom she works, to organise the event that the firm hosts every year for its corporate clients. Her brief includes organising the catering (finger food and drinks) and because they are expecti ng up to 200 guests, she is required to follow the company guidelines, which state that she has to get quotes from four catering firms and then give the contract to the firm that offers best value for money. Meera, a close friend of Safia’s, has recently taken over her father’s struggling catering business.Meera’s father has been suffering from a long-standing and severe illness, which forced him to retire from the business. Safia knows that a large catering contract would provide a much needed boost to Meera’s business, and therefore includes it in the list of firms who she will ask to produce a quote for her. Even though the food and service offered in each quote is not exactly identical, Meera’s quote is not quite the best value for money. Safia asks Meera to revise her quote so that she can give her the business.Has Safia done the right thing? Case 2 Tom works for a small firm specialising in textile print designs. The firm has recently landed a contract with a large supermarket chain. Among other things, they have been asked to produce a print design for a sweatshirt, to be sold to young adult females. Tom is given the brief. He drafts various designs but is not very happy with them, neither is the managing director, who occasionally asks how Tom is getting on with his work. Tom is also busy working on a range of other projects.As the deadline approaches, Tom gets slightly desperate, but then while browsing the internet during his lunch break he comes across a girl called Nina’s internet blog. Nina is a fashion student and uses pictures of herself on her blog to advertise her own fashion designs. One of the photos depicts her in a dreamy-looking pose, and Tom thinks that with some flower pattern placed around the photo, that would make the perfect print design for the sweatshirt. Nina has a statement on her blog that says that all the content featured on her site belongs to her and permission for use any of her ph otos is required.He emails her to ask her permission to use her photo but does not hear back from her. The deadline arrives, he still hasn’t heard from Nina but he does not want to ask for an extension of deadline, knowing that the supermarket chain would not be pleased about it and also because he has been in trouble before for not meeting deadlines. He passes his design on to the managing director, who likes it. The managing director usually trusts that his employees work within copyright rules and therefore does not ask Tom any questions regarding the photo.The designs the company has produced find the supermarket’s approval and shortly afterwards clothes with the new print designs are going on sale in all their large stores across the country. Did Tom do the right thing? Case 3 Dr Victoria Patel is a non-executive board director at SuperSoftware, a FTSE 250 company. The company had been struggling for some time to retain its market share. As a result, SuperSoftware hired a new CEO called Richard Smart, with the aim to turn the company’s fortune around.Victoria is a member of the company’s nomination committee and as such was responsible, together with the other committee members, for the hiring of the new CEO. What impressed her and her fellow board directors was not only the experience Richard brought from his previous work roles but also his qualifications, which include a computer science degree from Harvard University and an MBA from the University of Chicago. One year on, SuperSoftware’s board directors are very happy with Richard Smart’s work.Following the implementation of his new strategic plan, the company has been gaining significant ground on its competitors. Furthermore, the CEO has been playing a vital role in the development of SuperSoftware’s CSR policy, which now includes a workplace scheme that the company offers to disadvantaged young people in the community. At a school reunion, Victoria r uns into her old friend Janet, with whom she had lost contact over the last few years. Victoria remembers that Janet also went to Harvard to study computer science and that would have been around the same time that Richard Smart was a student there, too.Victoria decides to mention her new CEO to Janet and ask her how well she remembers him from her time at Harvard. Janet gives Victoria a blank look and says that she had never heard Richard’s name before, she is nearly absolutely certain that no student with that name studied on the university’s computer science programme. Victoria is a little puzzled by this. She decides to check with the university herself and they confirm that Richard Smart has not been among their computer science graduates. What should Victoria do?Case 4 (adapted from Siu and Lam 2009) Sam works in the design department of Baby Mobile, a pram and children’s accessories manufacturer. In the past, the company has been quite successful in selli ng infant carriers that can also be used as infant car seats. However, the current models are relatively expensive to manufacture so profit-margins are rather low. Sam is member of the project team that has been asked to design a new, lighter weight model that should be in line with current trends but is also less expensive to manufacture.Michael, the head of the design department, makes it clear to the team that he expects them to develop the new model within the set deadline, especially as executive management have already communicated to shareholders their plans of launching a new, more profitable product. On the day of the deadline, the team reports to Michael that they have come up with a new design that meets the project brief. However, the new model, because of its lighter materials, currently has a slightly higher risk of handle collapse, which could cause injury to children.Their report states that they would need a few more weeks to find a solution to the problem with the handle. Michael Says that he will pass on their report to the executives. Two days later, Sam’s team learns that the executives have decided to treat the ‘handle problem’ as a quality issue and launch the model as it is to satisfy shareholder expectations, although Improvements to the product may be incorporated later on. Sam thinks of his sister who has not Too long ago given birth to a baby girl†¦ What should Sam do?